Technologia,sometimes spelled Tecnologia,is a series ofmemes, primarily on Tik Tokand Instagram Reels, in which a cheap, elaborate, yet functional DIY solution to a problem is shown alongside an audio of two Arabic men repeatedly saying, "Technologia." The audio originates from an October 2024viral videoof the men reacting to the middle-rear seat of a car rising at the press of a button. The audio became notably popular on Tik Tok in March 2025 with both Arabic and English-speaking Tik Tokers. The memes are comparable to DIY failmemes.
