Mexico Loves Dragon Ball refers to an axiom that Latino and Hispanic people, generally from Mexico but also from other Latin American and South American countries like Brazil , love the anime / manga series Dragon Ball more than people from other parts of the world. Posts about the phenomenon allege that Latino and Hispanic people heavily identify with DB characters like Goku and portray them akin to religious icons in public art such as the Taqueria Goku in Oaxaca, Mexico. The concept of the Latin world's love for DB has inspired memes like the Cartel Loves Dragon Ball and posts about Latin people mourning the death of Dragon Ball's creator Akira Toriyama in March 2024.